Have you ever been to a sporting event where you see a team raise their hands in the air with 4 fingers up at the end of the 3rd quarter? This is widely used all over the country with many high school teams and universities. I was fortunate enough to play for a University that adopted this ideology from coaching legend Coach Buck Nystrom. 

 

    Over the course of my career at Northern Michigan University, these words became a way of life! So much so that 4th Quarter Mindset became a core value at Edge! 

     Once that 4th quarter came around, we knew that we were leaving everything out on that field: win, lose or draw. We were going to give winning effort, play with passion and enthusiasm, the courage to play through adversities, the discipline to play at a high level when fatigue set in, and the pride to play for more than ourselves but also the alumni that came before us, and the recruits to come after us.

Days turn into weeks, weeks turn into months, and months turn into years. Next thing you know you’re in a rut, and can't seem to get out of it. Sound familiar? Yea, sounds painfully familiar to me right now, this past year has been a blur to say the least and I am more than ready to get back on track and get back to this 4th Quarter Mindset. 

​

​

​

​

​

​

    We are looking for like-minded individuals who REALLY want change. Not the type of change that stops once your life gets slightly altered off track. The type of change that is going to STICK. The type of change that will make your life significantly BETTER.

 

Is it going to be easy? NO… Will it be doable? ABSOLUTELY… with the right mindset 

​

     Our template is going to kick off with us bringing back our “6 Week Blue Collar Challenge” This challenge will have a mix of disciplines that have worked well for us in the past, and include insights gained from previous years challenges. This year we are back and better than ever with a comprehensive training and lifestyle plan designed to work for YOU. I have recently been influenced by Andy Frisella's '75 Hard' program, and while I agree with a lot of what he is doing, I don't agree with “if you fail, you go back to day 1”. To me, you lose all momentum that you have gained up until that point! Nothing in life works that way, if you lose a game (fail) you don't go back to day one, for sure you go back to the drawing board, but you learn from the failures and keep pushing on!

​

      We also won’t start off with a laundry list of daily “must do’s and don’ts”. I want you to start off with one task! Dominate that for the first week, then we add another, and another, until we get into a rhythm and create small wins. These tasks will be built upon and implemented slowly so you are comfortable and familiar with them before another is added. Kind of like Dave Ramsey's Debt Snowball. “The debt snowball works because it’s all about changing your behavior”.

​

    I have felt this first hand, once I was able to eliminate a small debt, it made the next debt that much easier to tackle, I felt the momentum shift and it felt GOOD! This is the same feeling we get in sports or life, get that first down and now we can MOVE THE CHAINS, or get the first promotion at work… This is the same feeling I want to create with this template.

​

    Start small, and over time create wins, change your mentality, and eventually be able to sustain the 

4th Quarter Mindset!